Calibration – Knowing What Good Looks Like

  • How do you ensure consistency across your manager/coaching teams and the way they evaluate sales calls?

At Sales interAction we support organisations using actual calls between Healthcare Professionals and their local representative. A video of sales call content is produced and a model assessment developed. Managers and coaches are then asked to assess these sales calls and their assessments are compared to model answers to improve their observational skills and to consistently assess calls against the sales framework (what good looks like).


For more information, please call us on +44 (0)1767 676900 or email at